ARVC Michigan
Spring Convention & Trade Show
March 26th, 27th & 28th 2008
Valley Plaza Resort, Midland, Michigan
Hosted By:
PLATINUM SPONSORS:
Trailer Life RV Parks, Campgrounds and Services Directory
GOLD SPONSORS
BRONZE SPONSORS
Michigan Campground Operators will be gathering at the Valley
Plaza Resort, in Midland, Michigan for the Spring Campground
Operators Convention & Industry Trade Show. Sponsored by
ARVC Michigan & National ARVC, The convention and industry
trade show will be March 26, 27 & 28.
All Campground Operators are invited to attend Michigan’s only
convention and industry trade show designed specifically for you,
the Campground Operator.
Discover The Opportunities!
More Exciting Speakers
Better Education Seminars
Large Industry Trade Show
Low Registration Fee’s
Low Room Rates
CPO Courses (Certified Park Operator Course)
Convention Agenda:
Wednesday March 26
9:00a.m. - 11:00p.m. Registration
10:30a.m. - 11:00a.m. New Members & First Time Attendee Orientation
11:00a.m. - 11:30a.m. CPO - Certified Park Operator Orientation
11:30a.m.-1:00p.m. Lunch & Website Presentation:
Welcome to Lunch grab a seat by an old friend or sit next to someone you don’t know and you will be friends
before lunch is over. We are showing off our consumer website www.michcampgrounds.com and launching
our Members website www.michcampgrounds.org . You won’t want to miss this presentation.
1:15p.m.-2:15p.m. Group Function: Guest Review,
Bob MacKinnon
Join us for a special presentation of a new ARVC Member Benefit. Guest Review is a place where your guest
can provide you with a snapshot of their experience in your park. With your ARVC membership it is a free
Member Benefit.
2:30p.m. - 4:00p.m. Seminars/Discussion Group
“Option Insurance Coverages”
Lucas Hartford, Evergreen, USA
“Not all insurance policies are identical. This seminar will take a look at commercial property and liability
insurance and discuss the different types of coverage a campground may need or want to have. We will discuss
questions that you should be asking your insurance agent to make sure you are getting the most coverage for the
premium you are paying.”
“Campground Image: Lights, Signs, Pathways & More”
Sam C. Wardlaw, RLA, ASLA
Donald C. Westphal Associates, L.L.C.
This is the Landscape Architecture seminar you have been waiting for. This seminar you won’t want to miss.
4:00p.m. - 11:00p.m. Outdoor Recreation Industry Trade Show
6:00p.m. - 8:00pm Pizza Party
Thursday March 27
8:30a.m. - 12:30p.m. Outdoor Recreation Industry Trade Show.
Breakfast will be available in the Trade Show Area
12:00p.m. - 2:00p.m. Brochure Drop Off and Directory Pick-up
Drop off your brochures for the welcome centers and we will deliver them to Lansing for you. Make sure you
pick up a supply of 2006 Michigan Campground Directories for distribution in your campground.
12:45p.m. - 2:00p.m. Lunch & Speaker: Linda Profaiszer,President National ARVC
Geo-Caching & Plan-it Green are but two of the new Member Benefits that Linda will be talking about. Linda
is always full of information on a national level. We will have time for your questions also.
2:15p.m. - 3:45p.m. Seminars/Discussion Group:
“Enhancing Staff Performance”
Bob MacKinnon, MacKinnon Campground Consulting
A presentation of proven evaluation and coaching techniques that challenge and enable your staff to achieve
peak performance.
Understanding the Web and How to Seize Its Latest Opportunities
Deb Kohls, Friend Communications
Do you know what consumers are saying about you on the web? How can you turn negatives into positives?
Are you drowning in web information that makes no sense? At this session we’ll discuss the year’s newest
trends in internet marketing, including community, review sites, user generated content and social networking.
We’ll review how to get the greatest impact from your website, including design tips and how to turn web data
into useful information that you can use! Come join us for a lively discussion . . bring your questions and
examples so that you can apply practical tips that you can use right away!
4:00p.m. - 5:30p.m. Seminars/Discussion Group
Customer Service, Greg Taylor, KOA
KOA a leader in customer service training will be sharing their tips with all of us. As we all know the better
training we all have the better for the industry. A note about Greg Taylor, He has been working for KOA and
just this past summer he and his wife bought Higgins Lake KOA (Formerly Higgins Hills)
Marketing, Marketing, Marketing
Dianna Stampfler, Promote Michigan
If you have not been in one of Dianna’s seminars yet you are missing the Marketing Boat! She will be covering
marketing opportunities for us all.
5:30p.m. - 6:00p.m. Social Reception
6:00p.m. - 7:30p.m. Outdoor Recreation Industry Dinner
7:30 - ??? Outdoor Recreation Industry Grand Auction
Friday March 28
8:00a.m. - 10:30a.m. Seminars/Discussion Group:
American Heart Association CPR Training
Certification good for two years
You must pre-register, Fee for class $15.00
Only 40 spots are open
9:00a.m. – 10:30a.m. Seminars/Discussion Group:
“Improving Your Business Performance by Using Key
Business Indicators”
Bob MacKinnon, MacKinnon Campground Consulting
This seminar is designed to illustrate ways to better manage key factors that drive operational and financial
performance.
10:30a.m. - Noon Breakfast & ARVC Michigan Business Meeting
Noon – 1:30p.m. Seminars/Discussion Group
Best Idea, Win $100
Bring your best idea weather it be a hot items that sold like crazy in your store, a new cleaning product that
saves time and money, piece of equipment, unique training method or anything that you think was a good idea
and you want to share with everyone else.
If your Idea is voted Best by the class you win $100.00
.
Second Seminar T.B.A..
Complete Package Includes - Registration, materials, trade show, seminars, coffee breaks, Wednesday lunch & dinner Thursday breakfast, lunch, dinner & auction and Friday breakfast.
Wednesday Package Includes - Registration, materials, trade show, seminars, coffee break, lunch & dinner.
Thursday Package Includes - Registration, materials, trade show, seminars, coffee break, breakfast, lunch, dinner and auction.
Friday Package Includes - Registration, materials, seminars, coffee breaks and breakfast.
Trade Show Only - Thursday Pizza Party.
Please send registration to:
ARVC Michigan - Convention
325 N. Mt. Tom Rd. Suite B
Mio, MI 48647
Or Fax to: 1-989-826-1906
For lodging registration please call:
Valley Plaza Resort
5221 Bay City Road
Midland, MI 48642
Best Western Single $75.60/Double $86.10
Plaza Suites Single $85.60/Double $96.10
1-800-825-2700
Make reservation before February 26, 2008
Complete Convention Package - Per Person Member _____x$199.00 _____x$225.00
Non-member _____x$249.00 _____x$269.00
Wednesday Package - Per Person Member _____x$99.00 _____x$119.00
Non-member _____x$149.00 _____x$169.00
Thursday Package - Per Person Member _____x$99.00 _____x$1195.00
Non-Member _____x$149.00 _____x$169.00
Friday Package - Per Person Member _____x$49.00 _____x69.00
Non-Member _____x$69.00 _____x89.00
Trade Show - Per Person Member _____xFree
Non-Member _____xFree
Children’s Meal Package - Per Child (Under 12) _____x$60.00
Total Registration $___________
Select method of payment [ ] Check Enclosed [ ] Master Card or Visa
Card# ________________________________ Exp. Date ________
Signature _____________________________Total Paid _________
Business Name ___________________________________________
E-Mail Address ___________________________________________
People Attending:
_____________________________
_____________________________
_____________________________
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Cancellation Policy
Cancellations received by March 16, 2008 entitle you to full refund. After March 16, 2008, a $75.00
administration fee will be charged. All cancellations must be made in writing. No refunds will be made after
March 26, 2008, including “no shows”, without a medical certificate..